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All of our products must deliver on quality, both scientifically and ethically. As parents we want the best for our families. Every one of our products we create have to work and if we wouldn’t take it ourselves.
What do Vegans Eat?
(Spoiler: It’s not just lettuce and judgement.) Vegans don’t just live on kale and smugness. Here's the real deal on what vegans eat — and why it’s far tastier (and more varied) than you ...
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Breathe Easy: Why Nose Breathing Matters in Children
Breathing—it’s something we do without thinking, thousands of times a day. But how we breathe can make a surprising difference to our health and wellbeing. And for children, developing the simple ...
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Tiny Tastebuds, Big Decisions: Parents Should Know About Artificial Sweeteners
When it comes to drinks, choosing what’s best for little ones can feel overwhelming. Sweet flavours are everywhere—especially in drinks marketed for kids. And while sugar-free might sound ...
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Tiny Humans, Big Needs: Are Toddler Vitamins Needed?
Because convincing a toddler to eat spinach is a contact sport. Let’s set the scene: your toddler — that pint-sized bundle of chaos — is in full snack negotiation mode. Today’s lunch ...
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How Junk Food Advertising Impacts your Kid’s Diet
In today’s fast-paced digital world, children are surrounded by a constant stream of advertising — from TV screens and tablets to gaming platforms and social media. Unfortunately, many of these ...
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Are We Really Getting the Essential Nutrients We Think We Are?
As parents, we want the best for our children — and that starts with what we feed them. We fill their plates with colourful vegetables, pack their lunchboxes with healthy snacks, and aim to provide ...
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A Modern Diet: The over-fed but malnourished child
It may sound contradictory, but today’s diet can lead to situations where you may have an over-fed but malnourished child. How does this happen? Well, in a world filled with snack aisles, fast ...
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Vitamins for Kids, What Is the Best Source?
Because “just eat your greens” doesn’t always work. Let’s be honest — if kids happily munched on spinach, broccoli, and oily fish every day, you wouldn't be researching vitamins for kids. ...
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Healthy Breakfast Cereals: Are they a Good Source of Vitamins?
At first glance, the breakfast cereal aisle might look like a haven of health. Bright packaging, happy cartoon characters, and bold labels claiming to be “fortified with essential vitamins and ...
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